How Luma Works Under the Hood

The intelligence behind every campaign — the data we measure, the benchmarks we run, and the engineering that makes the platform smarter every week.

See your open appointment capacity in real time — every provider, specialty, and visit type.

Benchmark against peers, find coverage gaps, and see keyword conversion data across the fleet.

Grade your online booking flow and find every point of patient friction.

How we brought machine-speed test-and-learn to healthcare marketing.